LotRoll is the first dedicated data, listing, and transaction infrastructure
built specifically for manufactured and
mobile homes. Manufactured housing represents one of the largest and most
affordable housing segments in the United
States, yet it has long lacked the standardized listings, accurate pricing
data, and professional tools available in
traditional real estate. LotRoll solves this by centralizing manufactured
home listings, market data, valuations, and
demand signals into a single platform designed for buyers, sellers, agents,
lenders, and industry partners.
By modernizing how manufactured homes are discovered, priced, and
transacted, LotRoll brings transparency and
efficiency to a fragmented market. The platform powers better pricing
accuracy, faster transactions, and broader
market access by combining proprietary data, valuation technology, and
integrated lead distribution. As manufactured
housing continues to play a critical role in affordable homeownership
nationwide, LotRoll provides the missing
infrastructure that allows the market to scale, transact, and compete at a
national level.
What Makes Manufactured Housing Different
Manufactured housing does not behave like site-built real estate, and that
is exactly why generic MLS and portal tools
break down. The category has inconsistent listing fields, missing or
mismatched addresses, and a lack of standardized
comparable sales. LotRoll was built specifically to solve these problems by
turning manufactured home data into
structured, searchable, crawlable infrastructure.
The biggest differences come down to data,
titling, parks, and
comps. MH data is often scattered across park websites,
broker pages, retailer inventory, and partial
MLS records. Titling varies by state and by home type, including homes
titled as personal property versus converted to
real property. Parks and land-lease communities introduce rules, approvals,
and rent dynamics that directly affect
demand, pricing, and time-to-close.
Comparable sales are the hardest piece. Many MH transactions never reach
traditional systems, and even when they do,
the records are incomplete or miscategorized. LotRoll standardizes
MH-specific attributes, normalizes addresses and
community identifiers, and produces cleaner comp sets that support accurate
pricing, underwriting, and market trust.
LotRoll Products and Capabilities
LotRoll is purpose-built infrastructure for manufactured housing. We unify
listings, data, valuations, and demand
workflows so the MH market can operate with the same transparency and
efficiency as traditional real estate.
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Unified data feeds: normalized manufactured home
inventory, park context, and MH-specific fields
delivered through a consistent national data standard.
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Valuations and pricing: MH-focused valuation tools that
account for title type, community dynamics,
and local sales behavior.
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Listings infrastructure: manufactured-housing-ready
listing workflows that make inventory
crawlable, searchable, and comparable.
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Lead and demand engine: integrated buyer and seller
demand capture with intelligent routing to
qualified professionals.
These capabilities reduce friction, improve conversion, and unlock liquidity
across the manufactured housing
transaction lifecycle.
Who LotRoll Is For
LotRoll is built for the entire manufactured housing ecosystem. From
individual homebuyers to enterprise-scale
partners, the platform delivers the data and workflows required to transact
with confidence in a complex category.
- Buyers: real manufactured home inventory, clearer
pricing context, and connections to MH-ready financing and insurance.
- Sellers: stronger pricing signals, broader demand
exposure, and a smoother path from listing to close.
- Agents and brokers: MH-ready listings, defensible
comps, and tools that support professional representation.
- Lenders: faster underwriting with improved collateral
visibility and market context.
- Insurers: more accurate risk assessment using
standardized property and location data.
National Coverage and Expansion Signal
Manufactured housing is a national market, and LotRoll is built to serve it
at national scale. Our expansion strategy
standardizes MH data first, then extends coverage state by state so
inventory, comps, and valuations continuously
improve as the network grows.
Each new market strengthens the platform by adding transaction data,
refining pricing models, and increasing demand
liquidity. As coverage expands, LotRoll becomes the consistent
infrastructure layer that allows manufactured housing
to scale, transact, and compete nationwide.
